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Item Details
Title: ESCAPING THE BUILD TRAP
By: Melissa Perri
Format: Paperback

List price: £31.99
Our price: £23.35
Discount:
27% off
You save: £8.64
ISBN 10: 149197379X
ISBN 13: 9781491973790
Availability: Usually dispatched within 1-2 days.
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Stock: Currently 2 available
Publisher: O'REILLY MEDIA, INC, USA
Pub. date: 25 November, 2017
Pages: 175
Description: To remain innovative in today's market, companies have to adopt a culture of learning and customer-centric practices that are focused on outcomes rather than outputs. This book provides product managers with a practical process that focuses on finding opportunities to solve customer problems and achieve business goals.
Synopsis: To remain innovative in today's market, companies have to adopt a culture of learning and customer-centric practices that are focused on outcomes rather than outputs. This book provides product managers with a practical process that focuses on finding opportunities to solve customer problems and achieve business goals. Author Melissa Perri provides a toolbox of product management principles that can be applied to any company, big or small. By understanding the secrets to communicating and collaborating within a company structure, you'll learn how to overcome product development roadblocks and build products that benefit both the business and the customer.
Publication: US
Imprint: O'Reilly Media, Inc, USA
Returns: Returnable

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