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Item Details
Title: ADVERTISING MANAGEMENT
By: David A. Aaker
Format: Hardback

List price: £30.95


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0130141011
ISBN 13: 9780130141019
Publisher: PEARSON EDUCATION (US)
Pub. date: 1 November, 1991
Edition: 4th edition
Pages: 1024
Publication: US
Imprint: Pearson Education (US)
Returns: Non-returnable
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