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Item Details
| Title:
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INDUSTRY APPROACH TO CASES IN STRATEGIC MANAGEMENT
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| By: |
John A. Pearce, Richard Robinson |
| Format: |
Paperback |
| List price:
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£84.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0256099332 |
| ISBN 13: |
9780256099331 |
| Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
| Pub. date: |
1 November, 1995 |
| Edition: |
2nd Revised edition |
| Pages: |
864 |
| Description: |
Featuring over 30 cases based on length, firm size, and industry, this casebook provides an option for instructors to organize materials around industries, businesses, or businesses within industries. Some of the cases deal with multinational firms, operating inside and beyond the borders of the United States. |
| Synopsis: |
"Cases in Strategic Management" features over 30 new cases with a diverse make-up based on length, firm size, and industry. Organized by industry, this casebook has a much greater international focus than its previous edition. It features 30 cases built around 16 industry notes. Thus, instructors have the option of organizing materials around industries, businesses, or businesses within industries. More than half the cases deal with multinational firms, operating inside and beyond the borders of the United States. |
| Publication: |
US |
| Imprint: |
Irwin Professional Publishing |
| Returns: |
Non-returnable |
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