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Item Details
| Title:
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SELLING
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| By: |
Peter Allen, Geoffrey Wootten |
| Format: |
Paperback |
| List price:
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£74.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
027363402X |
| ISBN 13: |
9780273634027 |
| Publisher: |
PEARSON EDUCATION LIMITED |
| Pub. date: |
1 February, 1998 |
| Edition: |
5th edition |
| Series: |
Frameworks Series |
| Pages: |
288 |
| Description: |
Examines the entire sales function from the viewpoints of the sales force and sales management. The text emphasizes proactive selling, the importance of customer creation, understanding buyer behaviour and the need for production knowledge. |
| Synopsis: |
The fifth edition of this successful book examines the entire sales function from the viewpoints of the sales force and sales management. With the emphasis on pro-active selling, the importance of customer creation and understanding buyer behaviour are highlighted. The techniques of selling and communications are alsoexamined. Management of the sales activity is then explained in terms of its vital functions of recording, organising, planning, forecasting, training and appraising. |
| Publication: |
UK |
| Imprint: |
Financial Times Prentice Hall |
| Returns: |
Non-returnable |
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A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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