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Item Details
Title: FOOD INDUSTRY AND THE INTERNET
By: Drew Smith
Format: Other digital

List price: £66.00


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ISBN 10: 0470999632
ISBN 13: 9780470999639
Publisher: JOHN WILEY AND SONS LTD
Pub. date: 13 December, 2007
Pages: 232
Description: Who is making money on the Web and who is losing it? This book brings together the first two hundred and fifty stories to appear on the revolutionary food industry intelligence service efoodnews. com.
Synopsis: Who is making money on the Web and who is losing it? This book brings together the first two hundred and fifty stories to appear on the revolutionary food industry intelligence service efoodnews.com. We have interviewed many of the largest companies in the food and drink business and also those small/medium enterprises most actively pursuing e-commerce. This book concisely summarises and analyses the findings of these discussions and guides you to discover both the successful and unsuccessful strategies. If you are trying to develop a cohesive and creative online presence for your business then this book is tailor-made for you.
Publication: US
Imprint: Wiley-Blackwell
Returns: Non-returnable
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