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Item Details
Title:
DESTINATION BENCHMARKIN
CONCEPTS, PRACTICES AND OPERATIONS
By:
Metin Kozak
Format:
Hardback
List price:
£90.50
Our price:
£81.45
Discount:
10
% off
You save:
£9.05
ISBN 10:
0851997457
ISBN 13:
9780851997452
Availability:
Usually dispatched within 1-3 weeks.
Delivery rates
Stock:
Currently
0
available
Publisher:
CABI PUBLISHING
Pub. date:
12 January, 2003
Pages:
240
Description:
Develops a specific benchmarking methodology relevant to international tourism destinations.
Synopsis:
Develops a specific benchmarking methodology relevant to international tourism destinations. This book evaluates different approaches to benchmarking, and their application within tourism destinations. The book considers organization benchmarking - performance evaluation of a particular organization and its departments - and destination benchmarking, which involves all elements such as transport services, airport services, accommodation, leisure and sport, hospitality and local attitudes.
Publication:
UK
Imprint:
CABI Publishing
Returns:
Returnable
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