| Title:
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101 DESIGN METHODS
A STRUCTURED APPROACH FOR DRIVING INNOVATION IN YOUR ORGANIZATION |
| By: |
Vijay Kumar |
| Format: |
Paperback |
| List price:
|
£29.95 |
| Our price: |
£21.86 |
| Discount: |
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| You save:
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£8.09 |
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| ISBN 10: |
1118083466 |
| ISBN 13: |
9781118083468 |
| Availability: |
Usually dispatched within 1-2 days.
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| Stock: |
Currently 2 available |
| Publisher: |
JOHN WILEY & SONS INC |
| Pub. date: |
17 September, 2012 |
| Pages: |
336 |
| Description: |
A guide for successful innovation planning. It is suitable for strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure. |
| Synopsis: |
The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it. |
| Publication: |
US |
| Imprint: |
John Wiley & Sons Inc |
| Returns: |
Returnable |