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Item Details
Title: WEB SITE MARKETING ESSENTIALS
By: Dan Stone
Format: Paperback

List price: £18.95


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 143032497X
ISBN 13: 9781430324973
Publisher: LULU.COM
Pub. date: 26 August, 2007
Pages: 140
Synopsis: Web Site Marketing Essentials is a concise, non-technical guide for small business owners looking to maximize the exposure and effectiveness of their Web sites. Starting with the Universal Home Page Formula, you'll learn the strategies used by Fortune 500 companies and others to enhance their search engine visibility and convert virtual visitors into real revenue. Key topics include search engine optimization (SEO), strategic domain name usage, starting-out in e-commerce, business blogging basics, and tactics to attract local consumers.
Illustrations: black & white illustrations
Publication: US
Imprint: Lulu.com
Returns: Non-returnable
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