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Item Details
Title: GREAT PR: BULLET GUIDES
By: Brian Salter
Format: Paperback

List price: £0.00


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ISBN 10: 1444137360
ISBN 13: 9781444137361
Publisher: HODDER & STOUGHTON GENERAL DIVISION
Pub. date: 30 September, 2011
Pages: 128
Description: The answers you need. Now.
Synopsis: What's in this book?Open this book and you will... - Improve communication - Foster development - Establish goals - Encourage successLearn about PR:- Who needs PR?- Effective communication- Web 2.0 and Social Media- The shift from traditional to digital- Understanding your audience- Writing powerful press releases- Media relations- Internal PRWhat are Bullet Guides?The answers you need - now.Clear and concise guides in a portable format. Information is displayed in an easy-to-read layout with helpful images and tables. Bullet Guides include all you need to know about a subject in a nutshell. Get right to the point without wading through loads of unnecessary information.
Publication: UK
Imprint: Hodder & Stoughton Ltd
Returns: Returnable
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