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Item Details
Title: FIELD GUIDE TO CASE STUDY RESEARCH IN TOURISM, HOSPITALITY AND LEISURE
By: Kenneth F. Hyde (Editor), Chris Ryan (Editor), Arch G. Woodside (Editor)
Format: Electronic book text

List price: £80.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1780527438
ISBN 13: 9781780527437
Publisher: EMERALD PUBLISHING LIMITED
Pub. date: 26 June, 2012
Series: Advances in Culture, Tourism and Hospitality Research 6
Pages: 590
Description: This international field guide provides methods and studies on how-to-do case study research in natural settings. This text is ideal for those studying and conducting case study research in tourism, hospitality and leisure disciplines. It provides a comprehensive and practical account of how to describe, explain and predict case behavior.
Synopsis: This field guide provides methods and studies on how-to-do case study research in natural settings. A truly international guide, this text is ideal for those studying and conducting case study research in tourism, hospitality and leisure disciplines. It provides a comprehensive and practical account of how to describe, explain and predict both individual and group case behavior, at the same time explaining behavior among a set of cases relevant to a specific context. This guide embraces and extends Herbert Simon's (Nobel Prize in Economics recipient) insight that a decision results from the conjoining two antecedents in human behavior: cognitive processing of an individual or group and a given context or problem framing. Divided into six parts, this guide includes chapters on: analysis of texts; how-to-do executive interviews; field interviewing in international contexts; stakeholder participatory research; researching indigenous and marginal peoples; and cross-case analysis. The chapters increase skills and understanding of culture, tourism, and hospitality behavior through analysis of the four principle objectives of case study research: accomplishing accuracy; achieving generality; reporting complexity and broad coverage; and achieving impact for improving the individual condition, client, and/or society.
Publication: UK
Imprint: Emerald Publishing Limited
Returns: Non-returnable
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AGENT 21
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AGENT 21: CODEBREAKER
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AGENT 21: THE WIRE
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ALPHA FORCE (PB)
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ALPHA FORCE (PB)
ALPHA FORCE (PB)
ALPHA FORCE: BLACK GOLD
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ALPHA FORCE: BLOOD MONEY
ALPHA FORCE: DESERT PURSUIT
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ALPHA FORCE: FAULT LINE
ALPHA FORCE: HOSTAGE
ALPHA FORCE: HUNTED
ALPHA FORCE: RAT-CATCHER
ALPHA FORCE: RAT-CATCHER (CD)
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ALPHA FORCE: RED CENTRE
ALPHA FORCE: SURVIVAL
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ALPHA FORCE: UNTOUCHABLE
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BAD SOLDIER
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BAD SOLDIER (PB)
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BAD TO GOOD
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BATTLEFIELD TOURISM
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BRAND CHOICE (HB)
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CASE STUDIES FOR INDUSTRIAL AND BUSINESS MARKETING (HB)
CASE STUDY RESEARCH
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CHRIS RYAN EXTREME: MOST WANTED
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CHRIS RYAN EXTREME: NIGHT STRIKE
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