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Item Details
Title: HANDBOOK OF BUSINESS-TO-BUSINESS MARKETING
By: Gary L. Lilien (Editor), Rajdeep Grewal (Editor)
Format: Electronic book text

List price: £175.00


We believe that this item is permanently unavailable, and so we cannot source it.

ISBN 10: 1781002444
ISBN 13: 9781781002445
Publisher: EDWARD ELGAR PUBLISHING LTD
Pub. date: 31 December, 2012
Series: Elgar Original Reference
Pages: 800
Publication: UK
Imprint: Edward Elgar Publishing Ltd
Returns: Non-returnable
Some other items by this author:
A MARKETING PROMOTION MODEL WITH WORD OF (PB)
A MARKETING PROMOTION MODEL WITH WORD OF MOUTH EFFECTS
A MARKETING PROMOTION MODEL WITH WORD OF MOUTH EFFECTS (HB)
A MODEL FOR ALLOCATING RETAIL OUTLET BUILDING RESOURCES ACROSS MARKET AREAS
A MODEL FOR ALLOCATING RETAIL OUTLET BUILDING RESOURCES ACROSS MARKET AREAS (HB)
A MODEL FOR MANPOWER MANAGEMENT
A MODEL FOR MANPOWER MANAGEMENT (HB)
A REPEAT PURCHASE DIFFUSION MODEL
A REPEAT PURCHASE DIFFUSION MODEL: BAYES (HB)
A REPEAT PURCHASE DIFFUSION MODEL: BAYES (PB)
ADVISOR 1
DO EUROPEAN INDUSTRIAL MARKETERS BUDGET (PB)
DO EUROPEAN INDUSTRIAL MARKETERS BUDGET DIFFERENTLY?
DO EUROPEAN INDUSTRIAL MARKETERS BUDGET DIFFERENTLY? (HB)
EMERGING APPROACHES TO RETAIL OUTLET MANAGEMENT (CLASSIC REPRINT)
HANDBOOK OF BUSINESS-TO-BUSINESS MARKETING (HB)
HANDBOOK OF BUSINESS-TO-BUSINESS MARKETING (HB)
HANDBOOK OF BUSINESS-TO-BUSINESS MARKETING (PB)
INDUSTRIAL ADVERTISING EFFECTS AND BUDGE (PB)
MARKET PLANNING FOR NEW INDUSTRIAL PRODUCTS (HB)
MARKETING (HB)
MARKETING ENGINEERING (PB)
MARKETING ENGINEERING (VID)
MARKTG ENGRG HARDCOVR MAIN TXT COMPNT PKG (HB)
MODEL RELATIVISM
MODEL RELATIVISM (HB)
MODEL RELATIVISM: A SITUATIONAL APPROACH (PB)
OPTIMAL WEIGHTLIFTING
OPTIMAL WEIGHTLIFTING CLASSIC REPRINT (PB)
OPTIMAL WEIGHTLIFTING (HB)
OPTIMAL WEIGHTLIFTING (PB)
PRINCIPLES OF MARKETING ENGINEERING (PB)
RESEARCH TRADITIONS IN MARKETING (HB)
RESEARCH TRADITIONS IN MARKETING (PB)

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