COMPETITIVE DESTINATION by Geoffrey Crouch, J. Ritchie ( 9781845930103 )

Item Details

Title:

COMPETITIVE DESTINATION
A SUSTAINABLE TOURISM PERSPECTIVE

By:

Geoffrey Crouch, J. Ritchie

Format:

Paperback

List price:

£40.75

Our price:

£36.68

Discount:

10% off

You save:

£4.07

ISBN 10:

184593010X

ISBN 13:

9781845930103

Availability:

Usually dispatched within 1-3 weeks.

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Stock:

Currently 0 available

Publisher:

CABI PUBLISHING

Pub. date:

20 May, 2005

Pages:

304

Description:

The book presents a strong theoretical background for managerial decision-making, giving destination managers a range of tools with which to analyse and increase the competitiveness of their areas.

Synopsis:

This book provides a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness. It offers guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success. The book presents a strong theoretical background for managerial decision-making, giving destination managers a range of tools with which to analyse and increase the competitiveness of their areas.

Publication:

Imprint:

CABI Publishing

Returns:

Returnable

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