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Item Details
Title:
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STRATEGIC MANAGEMENT
AWARENESS AND CHANGE |
By: |
John L. Thompson |
Format: |
Paperback |
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List price:
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£33.99 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
1861521006 |
ISBN 13: |
9781861521002 |
Publisher: |
CENGAGE LEARNING EMEA |
Pub. date: |
20 February, 1997 |
Edition: |
3rd Revised edition |
Pages: |
864 |
Description: |
Covering strategic management, this text provides a comprehensive introduction to strategy for students on degree, MBA or DMS courses. The book is student-centered in approach, and covers the core aspects of the business strategy syllabus as well as reflecting the cutting edge of the subject. |
Synopsis: |
An updated and revised text covering strategic management, thistext provides a comprehensive introduction to strategy for students on degree, MBA or DMS courses. The book is student-centered in approach, and covers the core aspects of the business strategy syllabus as well as reflecting the cutting edge of the subject. One fifth of the book consists of classroom-tested case studies, and the applied approach is further reflected by numerous mini-cases and quotes from leading business professionals. This teaching tool is accompanied by a lecturers resource manual and is supported by resources on the Internet. |
Illustrations: |
index |
Publication: |
UK |
Imprint: |
Cengage Learning EMEA |
Returns: |
Non-returnable |
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