STAYING AHEAD OF THE COMPETITION: HOW FIRMS REALLY MANAGE THEIR COMPETITIVE INTELLIGENCE AND KNOWLEDGE; EVIDENCE FROM A DECADE OF RAPID CHANGE by Chris Hall, Babette Bensoussan ( 9789812779069 )

Item Details

Title:

STAYING AHEAD OF THE COMPETITION: HOW FIRMS REALLY MANAGE THEIR COMPETITIVE INTELLIGENCE AND KNOWLEDGE; EVIDENCE FROM A DECADE OF RAPID CHANGE

By:

Chris Hall, Babette Bensoussan

Format:

Paperback

List price:

£121.00

Our price:

£108.90

Discount:

10% off

You save:

£12.10

ISBN 10:

981277906X

ISBN 13:

9789812779069

Availability:

Reprinting. This item may be subject to delays or cancellation.

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Stock:

Currently 0 available

Publisher:

WORLD SCIENTIFIC PUBLISHING CO PTE LTD

Pages:

150

Description:

Useful for those managers who have to make competitive decisions - decisions which affect the competitive success of a corporation or business unit. This book is based on research spanning a decade of dramatic competitive change. It provides information to managers to make good competitive decisions at various levels of the organization.

Synopsis:

This book is essential reading for any manager who has to make competitive decisions - decisions which affect the competitive success of a corporation or business unit. The book is unique in that it is based on detailed research spanning a decade of dramatic competitive change. Thanks to the internet, globalization, technological and demographic change, the velocity of competition is increasing and competitive decisions have to be made faster. The book, however, shows that many senior managers are unprepared and unable to meet quite common competitive challenges even half the time. Moreover, many firms have developed cultures where people do not trust each other with information critical to competitive success. Employees can spend more time competing with one another for the bonus pool than dealing with the real competitive forces.This book will equip managers with the intelligence and knowledge they need to make good competitive decisions at all levels of the organization.

Publication:

Singapore

Imprint:

World Scientific Publishing Co Pte Ltd

Returns:

Returnable

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