Title:
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PRODUCT DESIGN AND DEVELOPMENT
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By: |
Karl Ulrich, Steven D. Eppinger |
Format: |
Paperback |

List price:
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£37.99 |
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ISBN 10: |
0071169938 |
ISBN 13: |
9780071169936 |
Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
Edition: |
International 2 Revised ed |
Pages: |
384 |
Description: |
This text presents a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods facilitate problem-solving and decision-making among people with different disciplinary perspectives. |
Synopsis: |
This text presents in a clear and detailed way, a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. the integrative methods in the book facilitate problem solving and decision making among people with different diisciplinary perspectives, reflecting the industry trend to perform product design and development in cross-functional teams. |
Illustrations: |
Illustrations |
Publication: |
UK |
Imprint: |
McGraw-Hill Education (ISE Editions) |
Returns: |
Non-returnable |