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Item Details
Title: STARTUP EQUATION: A VISUAL GUIDEBOOK TO BUILDING YOUR STARTUP
By: Steve Fisher, Ja-Nae Duane
Format: Paperback

List price: £27.99


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ISBN 10: 007183236X
ISBN 13: 9780071832366
Publisher: MCGRAW-HILL EDUCATION - EUROPE
Pub. date: 1 March, 2016
Series: Business Books
Pages: 320
Description: Filled with infographics, visuals, and case studies-a vibrant, practical guide to creating a winning business model for any startup
Synopsis: Visualize Your Successful New Business You have a great idea for a new business. Now what? How do you turn that great idea into a viable business? Leveraging visual tools, The Startup Equation leads you step by step through the decisions you need to make to find your perfect startup model. You'll learn things such as identifying your unique entrepreneurial type, creating a great product, building a great team, finding funding and scaling in addition to other elements essential to crafting a roadmap that fits you and your business. Drawing from their extensive experience working with startups, entrepreneurs Steve Fisher and Ja-Nae Duane offer expert advice on dealing with the challenges and opportunities that accompany every type of new business. Using visual storytelling, they provide a much-needed blueprint to understanding the startup economy. The authors include illustrative business examples from companies such as TechStars and 500Startups, as well as interviews with over 40 entrepreneurs from across the globe. Filled with insightful case studies, The Startup Equation is a vibrant, practical guide to creating a winning business model for any startup.By following the accessible visual roadmap within, you'll discover how to build your own successful business plan for your unique dream. Steve Fisher is product designer, filmmaker, entrepreneur, and startup advisor.Ja-Nae Duane is an entrepreneur, researcher, startup advisor, and professor of entrepreneurship & innovation.
Illustrations: illustrations
Publication: US
Imprint: McGraw-Hill Professional
Returns: Returnable
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