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Item Details
Title: BUSINESS ENVIRONMENT IN A GLOBAL CONTEXT
By: Andrew Harrison
Format: Paperback

List price: £63.99
Our price: £55.99
Discount:
12.5% off
You save: £8.00
ISBN 10: 019967258X
ISBN 13: 9780199672585
Availability: Usually dispatched within 3-5 days.
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Stock: Currently 7 available
Publisher: OXFORD UNIVERSITY PRESS
Pub. date: 5 September, 2013
Edition: 2nd Revised edition
Pages: 432
Description: Business Environment in a Global Context offers, in a readily accessible way, an in-depth analysis of the business environment at regional, national, and international levels. Incorporating case studies throughout, the key issues, concepts, and theories are supported by practical examples from the business world.
Synopsis: Andrew Harrison has expertly authored this engaging text on the business environment, offering theoretical rigour, along with a truly global focus, and an understanding of the economic dimensions of the subject. The text takes a unique approach exploring the business environment at different spatial levels (global, international, national, and regional), in different dimensions (culture, ethics, internationalization, markets, technology, and risk) and in the main geopolitical regions (Europe, the Americas, Asia, and Africa). The text is packed with up-to-date case studies that demonstrate how international companies are affected by, and deal with, serious global issues ranging from the Arab uprising to the growing influence of the BRIC countries. Practical insights interspersed in each chapter provide balanced commentary on the key issues and topics discussed, with further research being prompted by related questions.The text is accompanied by an Online Resource Centre, which includes: For Students: Chapter and case study updates Emerging issues Annotated web links Ideas for research topics For Lecturers: Lecture notes PowerPoint slides Assignment scenarios and questions Guidance on discussion questions and cases Figures and tables from the text
Publication: UK
Imprint: Oxford University Press
Returns: Returnable
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