PERSUASIVE WRITING by Peter Frederick ( 9780273746133 ) - Books & Audio Books at Pickabook.co.uk

Item Details

Title:

PERSUASIVE WRITING
HOW TO HARNESS THE POWER OF WORDS

By:

Peter Frederick

Format:

Paperback

List price:

£14.99

Our price:

£10.94

Discount:

27% off

You save:

£4.05

ISBN 10:

0273746138

ISBN 13:

9780273746133

Availability:

Usually dispatched within 1-2 days.

Delivery rates

Stock:

Currently 1item in stock

Publisher:

PEARSON EDUCATION LIMITED

Pub. date:

3 March, 2011

Pages:

208

Description:

A combination of effective writing, decision-making and persuasion. Designed for everyday use, this book offers practical advice to help readers write concise, convincing and effective documents.

Synopsis:

Developed from powerful techniques consistently proven in the world of multi-million pound commercial bid writing, Persuasive Writing reveals the most efficient and effective ways to make your words work, time after time. Discover how to: Transform any document into something truly compelling and persuasive Understand what your reader really wants to hear and use this to get what you want Combine logic and emotion to convince even the most sceptical reader Whether you're writing for business or for pleasure, the longest document or the shortest email, with these and many more proven techniques, Persuasive Writing will ensure every word works for you.

Illustrations:

Illustrations

Publication:

Imprint:

Prentice-Hall

Returns:

Returnable

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PERSUASIVE WRITING