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Item Details
| Title:
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RETAIL MANAGEMENT
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| By: |
Barry Berman, Joel R. Evans |
| Format: |
Paperback |
| List price:
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£63.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
0273768565 |
| ISBN 13: |
9780273768562 |
| Publisher: |
PEARSON EDUCATION LIMITED |
| Pub. date: |
6 August, 2012 |
| Edition: |
International ed of 12th revised ed |
| Pages: |
620 |
| Synopsis: |
For undergraduate and graduate retail management coursesThe text that helps students thrive in today's retailing industry. Without a predefined and well-integrated strategy, a retail firm may flounder as it's attempting to cope with the changing environment that surrounds it. Berman/Evans' reader-friendly text, Retail Management: A Strategic Approach, provides a strategic, decision-making approach that illustrates how retailers plan for, and adapt to, today's changing and complex retail environment. |
| Publication: |
UK |
| Imprint: |
Pearson Education Limited |
| Returns: |
Returnable |
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