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Item Details
Title: INTERNATIONAL BUSINESS
AN INTRODUCTION
By: Margaret Woods
Format: Paperback

List price: £48.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0333759796
ISBN 13: 9780333759790
Publisher: PALGRAVE MACMILLAN
Pub. date: 1 April, 2000
Pages: 352
Description: This text is designed for a first course in international business, either as part of a general business and management degree, or for post-experience courses. It is written in an accessible style which is intended to help students learn by means of practical examples.
Synopsis: This book is designed for a first course in international business, either as part of a general business and management degree, or for post-experience courses. Each chapter is self-contained and can be used as class reading in preparation for a lecture. The case studies at the end of each chapter provide tutorial material and are accompanied by discussion questions. It is written in an accessible style which is intended to help students learn by means of practical examples and is an easy-to-use text for self-tuition.
Illustrations: 352 p.
Publication: UK
Imprint: Palgrave Macmillan
Returns: Returnable
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