| Title:
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SCIENCE AND THE MEDIA
ALTERNATIVE ROUTES TO SCIENTIFIC COMMUNICATIONS |
| By: |
Massimiano Bucchi |
| Format: |
Hardback |
| List price:
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£150.00 |
| Our price: |
£135.00 |
| Discount: |
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£15.00 |
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| ISBN 10: |
0415189527 |
| ISBN 13: |
9780415189521 |
| Availability: |
Usually dispatched within 1-3 weeks.
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| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
6 August, 1998 |
| Series: |
Routledge Studies in Science, Technology and Society |
| Pages: |
208 |
| Description: |
This book provides a theoretical framework which allows us to understand why and how scientists address the general public. Bucchi's theories on scientific communication in the media make a valuable contribution to the current debate. |
| Synopsis: |
In the days of global warming and BSE, science is increasingly a public issue. This book provides a theoretical framework which allows us to understand why and how scientists address the general public. The author develops the argument that turning to the public is not simply a response to inaccurate reporting by journalists or to public curiosity, nor a wish to gain recognition and additional funding. Rather, it is a tactic to which the scientific community are pushed by certain "internal" crisis situations. Bucchi examines three cases of scientists turning to the public: the cold fusion case, the COBE/Big Bang issue and Louis Pasteur's public demonstration of the anthrax vaccine, a historical case of "public science." Finally, Bucchi presents his unique model of communications between science and the public, carried out through the media. This is a thoughtful and wide-ranging treatment of complex contemporary issues, touching upon the history and sociology of science, communication and media studies. Bucchi's theories on scientific communication in the media are a valuable contribution to the current debate on this subject. |
| Illustrations: |
references |
| Publication: |
UK |
| Imprint: |
Routledge |
| Returns: |
Returnable |
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