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Item Details
Title: MEDI@SIA
GLOBAL MEDIA/TION IN AND OUT OF CONTEXT
By: T. J. M. Holden, Timothy J. Scrase
Format: Hardback

List price: £150.00
Our price: £135.00
Discount:
10% off
You save: £15.00
ISBN 10: 0415371554
ISBN 13: 9780415371551
Availability: Usually dispatched within 1-3 weeks.
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Publisher: TAYLOR & FRANCIS LTD
Pub. date: 16 December, 2004
Series: Routledge Studies in Asia's Transformations
Pages: 268
Description: Presents a case-based analysis of media panoply in Asia. Examining what the authors call the "mediation equation", this work demonstrates the multiple links between media, society and culture, and advance the claim that media is the key means through which Asians experience, understand, effect and are affected by the worlds containing them.
Synopsis: This new inter-disciplinary book is the first comparative, case-based analysis of media panoply in (and out of) Asia today. Examining what the authors call the "media/tion equation", the contributors demonstrate the multiple links between media, society and culture, and advance the claim that media is the key means through which Asians experience, understand, effect and are affected by the worlds containing them. Exploring a relatively neglected principle in cultural studies - that context counts - medi@sia highlights how the experiences of those encountering media messages differ depending on social, economic, politial and ideational conditions. Balancing social, cultural and media theory with empirical research, the essays in this collection provide a better understanding of the complex relationship between media and people's practices, values and behaviour in contemporary Asia.
Illustrations: 2 black & white illustrations, 10 black & white tables, 2 black & white
Publication: UK
Imprint: Routledge
Returns: Returnable
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