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Item Details
Title: SURVEYS IN SOCIAL RESEARCH
By: David De Vaus
Format: Hardback

List price: £185.00
Our price: £166.50
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You save: £18.50
ISBN 10: 0415530156
ISBN 13: 9780415530156
Availability: Usually dispatched within 1-3 weeks.
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Publisher: TAYLOR & FRANCIS LTD
Pub. date: 28 November, 2013
Edition: 6th Revised edition
Series: Social Research Today
Pages: 400
Description: As well as explaining how to conduct effective social research surveys the author provides a range of tools to enable the reader to become a critical consumer of research findings.
Synopsis: David de Vaus' classic text Surveys in Social Research provides clear advice on how to plan, conduct and analyse social surveys. It emphasises the links between theory and research, the logic and interpretation of statistics and the practices of social research. This sixth edition has been completely revised and updated, and contains new examples, data and extensive lists of web resources. As well as explaining how to conduct good surveys, de Vaus shows how to become a critical consumer of research. He argues that the logic of surveys and statistics is simply an extension of the logic we use in everyday life; analysis, however, requires creativity and imagination rather than the application of sterile mechanical procedures. The prime goal of research should be to gain accurate understanding and, as a researcher, use methods and techniques which enhance understanding. De Vaus advocates researchers use the method, rather than letting the method use you. Surveys in Social Research is essential reading for students and researchers working with surveys.It assumes no background in statistical analysis, and gives you the tools you need to come to grips with this often challenging field of work.
Illustrations: illustrations
Publication: UK
Imprint: Routledge
Returns: Returnable
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