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Item Details
Title: YOU, INC
THE ART OF SELLING YOURSELF
By: Harry Beckwith, Christine Clifford Beckwith
Format: Hardback

List price: £0.00


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0446578215
ISBN 13: 9780446578219
Publisher: LITTLE, BROWN & COMPANY
Pub. date: 1 March, 2007
Pages: 352
Synopsis: In YOU, INC. Beckwith provides practical tips, anecdotes and insights based on his 30 years of marketing and selling his advertising services. Beckwith learned early on in his career that no matter what product you're selling, the most important component of the product is you. In YOU, INC.: A Field Guide to Selling Yourself, Beckwith relates tantalizing tidbits and real stories of how to harness your enthusiasm with an ability to impress your key accounts. Written in his traditional homespun style, Beckwith offers doses of humour and pithy knowledge to anyone who wants to seal the deal and thrive in business
Publication: US
Imprint: Business Plus
Returns: Non-returnable
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