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Item Details
Title: THE ECONOMICS OF INFORMATION TECHNOLOGY
AN INTRODUCTION
By: Hal R. Varian, Joseph Farrell, Carl Shapiro
Format: Hardback

List price: £54.00
Our price: £47.25
Discount:
12.5% off
You save: £6.75
ISBN 10: 0521844150
ISBN 13: 9780521844154
Availability: Usually dispatched within 1-3 weeks.
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Stock: Currently 0 available
Publisher: CAMBRIDGE UNIVERSITY PRESS
Pub. date: 23 December, 2004
Series: Raffaele Mattioli Lectures
Pages: 116
Description: A concise and accessible review of some of the important economic factors affecting information technology industries.
Synopsis: The Economics of Information Technology is a concise and accessible review of some of the important economic factors affecting information technology industries. These industries are characterized by high fixed costs and low marginal costs of production, large switching costs for users, and strong network effects. These factors combine to produce some unique behavior. The book consists of two parts. In the first part, Professor Varian outlines the basic economics of these industries. In the second part, Professors Farrell and Shapiro describe the impact of these factors on competition policy. The clarity of the analysis and exposition makes this an ideal introduction for undergraduate and graduate students in economics, business strategy, law and related areas.
Illustrations: 4 figures
Publication: UK
Imprint: Cambridge University Press
Returns: Returnable
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