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Item Details
| Title:
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FOOD AND BEVERAGE MANAGEMENT MEDIABASE
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| By: |
Cailein Gillespie |
| Format: |
Paperback |
| List price:
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£600.00 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0750652098 |
| ISBN 13: |
9780750652094 |
| Publisher: |
ELSEVIER SCIENCE & TECHNOLOGY |
| Pub. date: |
15 November, 2001 |
| Pages: |
32 |
| Description: |
Containing 265 infoscreens, this mediabase includes: video clips of production methods; role-play videos of good and bad restaurant practice; and others. It equips students with the knowledge to prepare, produce and present food at the highest levels of quality in the industry, as well as gain knowledge of marketing and public relations issues. |
| Synopsis: |
The "Food and Beverage Management Interactive CD-ROM" is a 3 CD-ROM interactive mediabase with 265 interactive infoscreens including: navigable wine maps; video clips of production methods; audio pronunciations and text descriptions in English, French, German and Italian; photographs of serving suggestions, packaging and labels; an interactive exercise; role-play videos of good and bad restaurant practice; interviews with suppliers; links to Internet sites; and, a virtual restaurant and bar. This major resource equips management students with the core knowledge to prepare, produce and present food and at the highest levels of quality in the industry, as well as gain knowledge of marketing and public relations issues. |
| Illustrations: |
sd., col. |
| Publication: |
UK |
| Imprint: |
Butterworth-Heinemann Ltd |
| Returns: |
Non-returnable |
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