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Item Details
Title: UNDERSTANDING THE GLOBAL SPA INDUSTRY
SPA MANAGEMENT
By: Gerard Bodeker (Editor), Gerry Bodeker (Editor), Professor Marc Cohen (Editor)
Format: Paperback

List price: £54.99
Our price: £49.49
Discount:
10% off
You save: £5.50
ISBN 10: 075068464X
ISBN 13: 9780750684644
Availability: Usually dispatched within 1-3 weeks.
 Delivery rates
Stock: Currently 0 available
Publisher: TAYLOR & FRANCIS LTD
Pub. date: 15 May, 2008
Pages: 496
Description: Examines management practices in the spa industry and offers an approach to global spa management, covering various things from the beginnings of the industry through to contemporary management and social and ethical issues.
Synopsis: The spa industry is currently the fastest growing segment of the hospitality and leisure industry with revenues exceeding those from amusement parks, box office receipts, vacation ownership gross sales and ski resort ticket sales. Understanding the Global Spa Industry is the first book to examine management practices in this industry and offers a groundbreaking and comprehensive approach to global spa management, covering everything from the beginnings of the industry through to contemporary management and social and ethical issues. With contributions from internationally renowned business leaders, practitioners and academics, this unique book is packed with case studies, examples and advice for all those working in, and studying, the international spa industry. Understanding the Global Spa Industry brings an analytic lens to the spa movement, examining past, current and future trends and the potential for shaping wellness and health services in the 21st century.
Illustrations: 1, black & white illustrations
Publication: UK
Imprint: Butterworth-Heinemann Ltd
Returns: Returnable
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