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Item Details
Title: THE VW BEETLE STORY
By: Giles Chapman
Format: Hardback

List price: £9.99
Our price: £8.24
Discount:
17.5% off
You save: £1.75
ISBN 10: 0752484605
ISBN 13: 9780752484600
Availability: Last available stock.
 Delivery rates
Stock: Currently 3 available
Publisher: THE HISTORY PRESS LTD
Pub. date: 1 September, 2012
Pages: 128
Description: The KdF car, a German acronym for Strength Through Joy, was conceived by Adolf Hitler's Third Reich as a true German `people's car'.
Synopsis: The KdF car, a German acronym for Strength Through Joy, was conceived by Adolf Hitler's Third Reich as a true German `people's car'. There is precious little in the legacy of 1930s Nazi Germany that is positive, but after the Second World war - and with a little help from the British - the Volks Wagen really did help put the average man on the road in a car, designed by the great Ferdinand Porsche, that was reliable and well-built. First it set benchmarks for customer satisfaction across Europe, and sales soared. Then it arrived in North America and the slope-backed, rear-engined economy car became a cult hit. By the time the very last original Beetle was built in 2003, over 21m had been built, making it by a long chalk the best-selling single car model of all time. Although its concept is dated by modern standards, the Beetle magic is undimmed, which is why Volkswagen introduced an all-new, modern Beetle in 1998. It has carved out a niche as a distinctive and eye-catching car in a world of automotive clones.
Publication: UK
Imprint: The History Press Ltd
Returns: Returnable
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