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Item Details
Title: SOFTWARE THAT SELLS
A PRACTICAL GUIDE TO DEVELOPING AND MARKETING YOUR SOFTWARE PROJECT
By: Edward Hasted
Format: Paperback

List price: £15.99


We believe that this item is permanently unavailable, and so we cannot source it.

ISBN 10: 0764597833
ISBN 13: 9780764597831
Publisher: JOHN WILEY & SONS INC
Pub. date: 26 July, 2005
Pages: 380
Description: Discusses topics such as identifying opportunities, planning for success, building an appropriate business model, assembling a team, developing software, managing teams, and successfully marketing and selling the product. This book is suitable for IT professionals.
Synopsis: Written by an expert with more than 30 years of experience in every role in the IT industry, this book confronts development process problems head-on, and it tackles the critical steps that must be taken to ensure success. It dives into topics such as identifying opportunities, planning for success, building an appropriate business model, assembling a team, developing software, managing teams, and successfully marketing and selling the product. This book fills a void in the current market, and is an ideal read for all IT professionals.
Illustrations: illustrations
Publication: US
Imprint: John Wiley & Sons Inc
Returns: Returnable
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