| Title:
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STRATEGIC THINKING FOR THE NEXT ECONOMY
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| By: |
Michael A. Cusumano (Editor), Constantinos C. Markides (Editor) |
| Format: |
Paperback |
| List price:
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£26.99 |
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| ISBN 10: |
0787957291 |
| ISBN 13: |
9780787957292 |
| Publisher: |
JOHN WILEY & SONS INC |
| Pub. date: |
24 May, 2001 |
| Series: |
MIT Slon Management Review S. |
| Pages: |
336 |
| Description: |
Focusing on strategic imperatives of the economy, leading thinkers in the field present their views in four general areas: strategy and value creation; flexibility in a volatile world; strategy making in uncertain times; and strategies for growth in fast-paced markets. This book shows that designing a successful strategy is a never-ending quest. |
| Synopsis: |
From the acclaimed MIT Sloan Management Review comes this compendium of cutting-edge thinking about corporate strategy. Focusing on strategic imperatives of the new economy, leading thinkers in the field present their views in four general areas: strategy and value creation; flexibility in a volatile world; strategy making in uncertain times; and strategies for growth in fast-paced markets. "Strategic Thinking for the New Economy" shows that designing a successful strategy is a never-ending quest - and that effective strategic thinking is a process of continuously asking questions and thinking through issues in a creative way. Included among the book's many expert contributers are Christopher A Bartlett, Henry Mintzberg, Richard T Pascale and C K Prahalad. |
| Illustrations: |
Ill. |
| Publication: |
US |
| Imprint: |
Jossey-Bass Inc.,U.S. |
| Returns: |
Returnable |