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Item Details
Title:
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MAKING SALES
INFLUENCE AS INTERPERSONAL ACCOMPLISHMENT |
By: |
Robert C. Prus |
Format: |
Paperback |
List price:
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£21.00 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
0803934106 |
ISBN 13: |
9780803934108 |
Publisher: |
SAGE PUBLICATIONS INC |
Pub. date: |
1 March, 1989 |
Series: |
SAGE Library of Social Research |
Pages: |
336 |
Description: |
Making Sales - an ethnographic enquiry - uses interview, observation and participant-observation materials to portray sales work as it is experienced by the people involved. The author depicts the dilemmas, strategies, practical limitations, frustrations and excitement experienced by vendors in their dealings with their customers. Prus also demonstrates how people draw upon and manipulate human communication, symbolic meanings, relationships and the norms of moral order to accomplish their goals. |
Synopsis: |
Making Sales - an ethnographic enquiry - uses interview, observation and participant-observation materials to portray sales work as it is experienced by the people involved. The author depicts the dilemmas, strategies, practical limitations, frustrations and excitement experienced by vendors in their dealings with their customers. Prus also demonstrates how people draw upon and manipulate human communication, symbolic meanings, relationships and the norms of moral order to accomplish their goals. |
Publication: |
US |
Imprint: |
SAGE Publications Inc |
Returns: |
Non-returnable |
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