PERSUASIVE BUSINESS PROPOSALS by Tom Sant ( 9780814417850 ) - Books & Audio Books at Pickabook.co.uk

Item Details

Title:

PERSUASIVE BUSINESS PROPOSALS
WRITING TO WIN MORE CUSTOMERS, CLIENTS, AND CONTRACTS

By:

Tom Sant

Format:

Paperback

List price:

£12.99

Our price:

£11.04

Discount:

15% off

You save:

£1.95

ISBN 10:

081441785X

ISBN 13:

9780814417850

Availability:

Usually dispatched within 3-5 days.

Delivery rates

Stock:

Currently 4 available

Publisher:

AMACOM

Pub. date:

1 February, 2012

Edition:

3rd Revised edition

Series:

Agency/Distributed

Pages:

256

Description:

A guide that explains how to craft compelling messages and powerful proposals that attract prospects' attention and speak to their needs. It takes readers through effective process for writing customized packages that capture new business. It also includes: essential questions for qualifying opportunities and advice for overcoming value paranoia.

Synopsis:

Writing a winning proposal has always been an important part of sales. In recent years it has become vital. But many companies are still cranking out confusing, unpersuasive proposals and RFPs - few of which result in new clients or contracts. Now everyone can dramatically boost their success rate with the third edition of "Persuasive Business Proposals". This classic guide explains how to craft compelling messages and powerful proposals that attract prospects' attention and speak to their needs. The new edition includes more valuable information than ever before, including: essential questions for qualifying opportunities; ways to "power up" cover letters and executive summaries; advice for overcoming "value paranoia"; guidelines for incorporating proof into a proposal; and tips for winning renewal contracts. Most people find proposal writing to be tedious and time-consuming - and their documents show it. With clear instructions as well as before-and-after samples, "Persuasive Business Proposals" takes readers step-by-step through a highly effective process for writing customized packages that capture new business.

US Grade:

College Freshman

Illustrations:

Illustrations

Publication:

Imprint:

Amacom

Returns:

Non-returnable

Some other items by this author:

PERSUASIVE BUSINESS PROPOSALS

THE GIANT OF SALES (HB)