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Item Details
| Title:
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GLOBAL CAPITAL, LOCAL CULTURE
TRANSNATIONAL MEDIA CORPORATIONS IN CHINA |
| By: |
Anthony Y. H. Fung |
| Format: |
Hardback |
| List price:
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£95.25 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
0820495018 |
| ISBN 13: |
9780820495019 |
| Publisher: |
PETER LANG PUBLISHING INC |
| Pub. date: |
23 July, 2008 |
| Series: |
Popular Culture and Everyday Life 16 |
| Pages: |
208 |
| Synopsis: |
This book examines the way transnational media companies have entered the Chinese entertainment market. Based on the author's ethnographic work and over 100 interviews with senior executives in global media corporations, including Warner Bros. Pictures, Viacom's MTV Channel, and Nickelodeon and News Corporation's Channel V, the book analyzes the concrete globalization/localization strategies of these corporations and how they cope with the various political and economic constraints of working in China. |
| Publication: |
US |
| Imprint: |
Peter Lang Publishing Inc |
| Returns: |
Returnable |
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Ramadan and Eid al-Fitr
A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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