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Item Details
Title: THE VISUAL FOCUS OF AMERICAN MEDIA CULTURE IN THE TWENTIETH CENTURY
THE MODERN ERA, 1893-1945
By: Wiley Lee Umphlett
Format: Hardback

List price: £44.50


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ISBN 10: 083864001X
ISBN 13: 9780838640012
Publisher: ASSOCIATED UNIVERSITY PRESSES
Pub. date: 8 April, 2004
Pages: 336
Description: A sociocultural history of the visually oriented mass media forms that beguiled American society from the 1890s to the end of World War II. The purpose of the work is to show how revolutionary technological advances during these years were instrumental in helping create a unique culture of media-made origins.
Synopsis: This is a sociocultural history of the visually oriented mass media forms that beguiled American society from the 1890s to the end of World War II. The purpose of the work is to show how revolutionary technological advances during these years were instrumental in helping create a unique culture of media-made origins. By focusing on the communal appeal of both traditional and new modes of visual expression as welcome diversions from the harsh realities of life, this book also attends to the American people's affinity for those special individuals whose talent, vision, and lifestyle introduced daring new ways to avoid the ordinariness of life by fantasizing it. Also examined is the sociocultural impact of an ongoing democratization process that through its nurturing of a responsive media culture gradually eroded the polar postures of the elite and mass cultures so that by the mid-1940s signs of a coming postmodern alliance were in the air. Illustrated. Before his retirement Wiley Lee Umphlett served as an administrator/professor at the University of West. Florida for more than twenty-five years.
Illustrations: illustrations
Publication: US
Imprint: Fairleigh Dickinson University Press,U.S.
Returns: Returnable
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