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Item Details
| Title:
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MANAGERIAL ECONOMICS
APPLICATIONS, STRATEGIES AND TACTICS |
| By: |
R. Moyer, James R. McGuigan, Frederick Harris |
| Format: |
Hardback |
| List price:
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£83.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
1285420926 |
| ISBN 13: |
9781285420929 |
| Publisher: |
CENGAGE LEARNING, INC |
| Pub. date: |
5 July, 2013 |
| Edition: |
13th edition |
| Pages: |
750 |
| Description: |
By illustrating how effective managers apply economic theory and techniques to solve real-world problems, this title helps future business leaders learn to think analytically and make better decisions. |
| Synopsis: |
By illustrating how effective managers apply economic theory and techniques to solve real-world problems, MANAGERIAL ECONOMICS 13E helps future business leaders learn to think analytically and make better decisions. As always, the seasoned author team balances a solid foundation of traditional microeconomic theory with extensive exploration of the latest analytical tools in managerial economics, such as game-theoretic tactics, information economics, and organizational architecture.This new edition is concise, comprehensive, and current with cutting-edge coverage of important management topics relevant to today's students, including an exciting focus on "green" business and environmentally friendly practices and products. Available with InfoTrac (R) Student Collections http://gocengage.com/infotrac. |
| Publication: |
US |
| Imprint: |
South-Western College Publishing |
| Returns: |
Returnable |
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