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Item Details
| Title:
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RETAIL MANAGEMENT, GLOBAL EDITION
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| By: |
Barry R. Berman, Joel R. Evans, Patrali M. Chatterjee |
| Format: |
Paperback |
| List price:
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£74.99 |
| Our price: |
£69.37 |
| Discount: |
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| You save:
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£5.62 |
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| ISBN 10: |
1292214678 |
| ISBN 13: |
9781292214672 |
| Availability: |
Usually dispatched within 3-5 days.
 Delivery
rates
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| Stock: |
Currently 24 available |
| Publisher: |
PEARSON EDUCATION LIMITED |
| Pub. date: |
4 October, 2017 |
| Edition: |
13th edition |
| Pages: |
592 |
| Synopsis: |
For courses in Retail Management. A contemporary text that helps students thrive in today's retailing industryRetail Management: A Strategic Approach is built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and well-integrated strategy, retailers may flounder and be unable to cope with the environment that surrounds them. This text helps readers become good retail planners and decision makers. The 13th Edition incorporates updated data that reflects the current world economic climate, extensive coverage of omnichannel retailing, and many new vignettes, questions, and cases, so that students can thrive in today's retailing industry. |
| Publication: |
UK |
| Imprint: |
Pearson Education Limited |
| Returns: |
Returnable |
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