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Item Details
| Title:
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MANAGERIAL ECONOMICS
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| By: |
Brian McCann, Luke M. Froeb, Mike Shor |
| Format: |
Hardback |
| List price:
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£77.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1305259335 |
| ISBN 13: |
9781305259331 |
| Publisher: |
CENGAGE LEARNING, INC |
| Pub. date: |
1 December, 2014 |
| Edition: |
4th edition |
| Pages: |
352 |
| Description: |
Helps you teach MBA-level learners and future professionals how to use economics most effectively to solve business problems. This book covers traditional material using a problem-based approach built around common business mistakes. It is suitable for future or current professionals pursuing business careers. |
| Synopsis: |
Teach today's MBA-level learners and future professionals how to use economics most effectively to solve business problems with this breakthrough book. Froeb/McCann/Ward/Shor's MANAGERIAL ECONOMICS, 4E covers traditional material using a problem-based approach built around common business mistakes. Models are used sparingly, and then only to the extent that they assist readers in determining why mistakes are made and how to fix them.This edition's succinct, fast-paced presentation and challenging, interactive applications place the reader in the role of a decision maker who has to not only identify profitable decisions, but also implement them. The lively book and new corresponding online MindTap (R) learning resources provides an excellent ongoing reference for future or current professionals pursuing business careers. |
| Publication: |
US |
| Imprint: |
CENGAGE Learning Custom Publishing |
| Returns: |
Returnable |
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