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Item Details
Title: DOING ETHNOGRAPHY
By: Giampietro Gobo, Andrea Molle
Format: Hardback

List price: £138.00
Our price: £124.20
Discount:
10% off
You save: £13.80
ISBN 10: 1412962250
ISBN 13: 9781412962254
Availability: This item will be printed on demand and will usually be dispatched within 10 days.
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Publisher: SAGE PUBLICATIONS INC
Pub. date: 14 December, 2016
Edition: 2nd Revised edition
Series: Introducing Qualitative Methods Series
Pages: 352
Description: With new coverage of digital research tools and social media, as well as that of areas such as autoethnography, visual and feminist ethnography, this important introduction continues to provide readers with the perfect mix of theory and practical advice to ensure their research is carefully thought through, replicable, and ethically sound
Synopsis: Doing Ethnography is invaluable reading for anyone collecting data through observation. Innovative and thought provoking, it is a refreshing take on ethnography stressing both academic rigor and practical necessity. It combines theoretical perspective with tangible action plans and walks you step-by-step through designing, conducting, and evaluating ethnographic research.The book skilfully introduces the varied tasks and decisions you need to consider before entering the field-helping you to avoid common mistakes and to conduct safe, ethical research.The redesigned Second Edition has cutting edge case studies and examples from across the social sciences and has an embedded awareness of the importance of digital research tools and social media. It also includes a detailed discussion of:AutoethnographyDigital EthnographyVisual EthnographyFeminist EthnographyManaging and Analysing data Supported by a companion website with real world case studies, journal articles and essay questions this is an ideal companion to every novice researcher.
Publication: US
Imprint: SAGE Publications Inc
Returns: Non-returnable
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