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Item Details
| Title:
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RHETORIC ONLINE
THE POLITICS OF NEW MEDIA |
| By: |
Barbara Warnick, David S. Heineman |
| Format: |
Paperback |
| List price:
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£27.85 |
| Our price: |
£25.07 |
| Discount: |
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| You save:
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£2.78 |
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| ISBN 10: |
1433113295 |
| ISBN 13: |
9781433113291 |
| Availability: |
This item will be printed on demand and will usually be dispatched within 10 days.
 Delivery
rates
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| Stock: |
Currently 0 available |
| Publisher: |
PETER LANG PUBLISHING INC |
| Pub. date: |
27 January, 2012 |
| Edition: |
2nd Revised edition |
| Series: |
Frontiers in Political Communication 12 |
| Pages: |
170 |
| Description: |
Examines how rhetorical theory can be applied to political activity across a range of media technologies. In this title, Warnick and Heineman study the web as a public sphere, touching on how websites, social media, viral video, and web-based anti-institutional practices such as hacktivism impact something from electoral politics to activism. |
| Synopsis: |
The second edition of Rhetoric Online: The Politics of New Media has been extensively revised and expanded in order to systematically examine how rhetorical theory can be applied to political activity across a wide range of new media technologies. Warnick and Heineman study the web as a public sphere, touching on how websites, social media, smartphone applications, blogs, viral video, and web-based anti-institutional practices such as hacktivism impact everything from electoral politics to activism. Furthermore, they provide critical insight into how rhetoricians might consider existing theories of persuasion, identity, narrative, intertextuality, social movements, and more in the context of evolving new media technology. This edition contains completely new chapters on viral video, social identity and social media, and anti-institutional politics online. |
| Publication: |
US |
| Imprint: |
Peter Lang Publishing Inc |
| Returns: |
Returnable |
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