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Item Details
| Title:
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DIGITAL TYPE DESIGN FOR BRANDING
DESIGNING LETTERS FROM THEIR SOURCE |
| By: |
Stephen Boss |
| Format: |
Electronic book text |
| List price:
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£31.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
149877721X |
| ISBN 13: |
9781498777216 |
| Publisher: |
TAYLOR & FRANCIS INC |
| Pub. date: |
15 November, 2016 |
| Pages: |
168 |
| Synopsis: |
The approach will be to give visual aid (illustrated) and written reference to young designers who are either launching their careers or taking their first stab at designing letterforms for a logo, lettermark, signage, advertising or an alphabet. The book will focus on the roots of each letterform and give the designers the knowledge of why weight variations (stress) exist and how to correctly apply them to their designs. |
| Illustrations: |
175 Illustrations, color |
| Publication: |
US |
| Imprint: |
Chapman & Hall/CRC |
| Returns: |
Non-returnable |
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