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Item Details
Title: IDENTITY CRISIS!
100 REDESIGNS THAT TRANSFORMED STALE IDENTITIES INTO SUCCESSFUL BRANDS
By: Jeff Fisher
Format: Hardback

List price: £27.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1581809395
ISBN 13: 9781581809398
Publisher: F&W PUBLICATIONS INC
Pub. date: 1 October, 2007
Pages: 216
Description: Takes a look at identity design by exploring the process of redesigning existing identities to help businesses refine their images, communicate with customers, and find success.
Synopsis: Identity design (logos, letterhead, web sites, etc.) is one of the most popular topics in design books, and "Identity Crisis" takes a fresh look at this common subject by exploring the process of redesigning existing identities to help businesses refine their images, communicate with customers, and find success.Readers will get an inside look at the challenges of redesigning identities. They'll see the creative and strategic thinking behind fresh design work as well as have a powerful tool to show clients what a difference a professional can make to their image.
Illustrations: col. Illustrations
Publication: US
Imprint: How Design Books
Returns: Returnable
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