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Item Details
Title: CONTINUING TO BROADEN THE MARKETING CONCEPT
Format: Hardback

List price: £94.99
Our price: £66.49
Discount:
30% off
You save: £28.50
ISBN 10: 1787548252
ISBN 13: 9781787548251
Availability: Usually dispatched within 1-2 days.
 Delivery rates
Stock: Currently 2 available
Publisher: EMERALD PUBLISHING LIMITED
Pub. date: 17 September, 2020
Series: Review of Marketing Research
Pages: 384
Description: Review of Marketing Research is a publication covering the important areas of marketing research with a more comprehensive state-of-the-art orientation. The chapters in this publication review the literature, offer a critical commentary, develop an innovative framework and discuss future developments, as well as present specific empirical studies.
Returns: Non-returnable



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