MANAGING INTELLECTUAL PROPERTY by Tim Jones, Chris Fitzsimons ( 9781841123134 ) - Books & Audio Books at Pickabook.co.uk

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Title:

MANAGING INTELLECTUAL PROPERTY

By:

Tim Jones, Chris Fitzsimons

Format:

Paperback

List price:

£10.99

Our price:

£8.02

Discount:

27% off

You save:

£2.97

ISBN 10:

1841123137

ISBN 13:

9781841123134

Availability:

Usually dispatched within 1-3 weeks.

Stock:

Currently 0 available

Publisher:

JOHN WILEY AND SONS LTD

Pub. date:

10 January, 2002

Series:

Pages:

116

Synopsis:

Fast track route to managing and exploiting intellectual property Covers the key areas of managing IPR from the alternative forms available and their means of protection to approaches for creating revenue and leveraging value Examples and lessons from some of the world's most successful businesses, including BTG, IBM, Qualcomm and the Teletubbies, and ideas from the smartest thinkers, including Kevin Rivette, Jessica Litman, Thomas Stewart and Seth Shulman Includes a comprehensive resources guide

Illustrations:

Ill.

Publication:

UK

Imprint:

Capstone Publishing Ltd

Returns:

Returnable

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