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Item Details
| Title:
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THE REALITY TEST
STILL RELYING ON STRATEGY? |
| By: |
Robert Rowland Smith |
| Format: |
Electronic book text |
| List price:
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£8.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
1847659187 |
| ISBN 13: |
9781847659187 |
| Publisher: |
PROFILE BOOKS LTD |
| Pub. date: |
5 September, 2013 |
| Pages: |
256 |
| Translated from: |
English |
| Description: |
How is it that the carefully-laid business strategies can go wrong when put into practice? The author answers this question based on years of experience in high-level consultancy, is that 'reality eats strategy for breakfast': strategy, based on projections and assuming business is a rational pursuit, can't deal with the messy reality of life. |
| Synopsis: |
How is it that the most carefully-laid business strategies can go horribly wrong when put into practice? Robert Rowland Smith's answer, based on years of experience in high-level consultancy, is that 'reality eats strategy for breakfast': strategy, based on projections and assuming business is a rational pursuit, can't deal with the messy reality of life. More helpful are these practical questions that can help you plan what to do when your business comes into contact with reality. From learning the lessons of the past (rather than fixating on the future) to finding out what your business is really about, he explains the real-life factors that lead to success or failure. Including many new examples from the front line, from all around the world, The Reality Test will help you establish yourself as more effective and distinctive than your competitors, who follow the same rigid theoretical avenues.Whether you ask 'Are you making enough of your weaknesses?' or 'Are you 100% productive 100% of the time?', it's time to stop living in strategy La-La Land and face reality. |
| Publication: |
UK |
| Imprint: |
Profile Books Ltd |
| Returns: |
Non-returnable |
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