EYEWITNESS: THE RISE AND FALL OF DORLING KINDERSLEY by Christopher Davis ( 9781906659196 )

Item Details

Title:

EYEWITNESS: THE RISE AND FALL OF DORLING KINDERSLEY
THE INSIDE STORY OF A PUBLISHING PHENOMENON

By:

Christopher Davis

Format:

Paperback

List price:

£12.99

Our price:

£9.48

Discount:

27% off

You save:

£3.51

ISBN 10:

1906659192

ISBN 13:

9781906659196

Availability:

Usually dispatched within 1-3 weeks.

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Stock:

Currently 0 available

Publisher:

HARRIMAN HOUSE PUBLISHING

Pub. date:

30 June, 2009

Pages:

312

Description:

By the close of the last millennium Dorling Kindersley had become one of the most recognisable brands in publishing. Then a series of catastrophic printing decisions brought the company to its knees, and ultimately into the arms of Pearson. The author is uniquely positioned to tell the story of DK's rise and fall.

Synopsis:

By the close of the last millennium Dorling Kindersley had become one of the most recognisable brands in publishing. Across the range of illustrated household reference titles, from children's books to travel guides, its distinctive look of colourful images cut out against a white background could be seen on bookshelves throughout the country - and indeed the publishing world. Apart from three minor acquisitions, DK had grown organically over 25 years to be a publicly listed company with a turnover of GBP200 million, some 1500 employees, publishing arms across the English language markets, a 50-strong international sales force that dealt with more than 400 publishers, a direct selling business with 30,000 independent distributors, and had expanded its skills for delivering handsomely designed reference books into the new media of videos, CD-ROMs and online educational content. Then a series of catastrophic printing decisions brought the company to its knees, and ultimately into the arms of Pearson. Christopher Davis is uniquely positioned to tell the story of DK's rise and fall. He joined the company at its foundation and in due course became Group Publisher.The narrative he provides is a dual one, encompassing the visionary genius of Peter Kindersley and the publishing revolution he fomented, and charting the remarkable, sometimes precarious, frequently hilarious, roller-coaster ride as the company grew from a handful of people in a studio in South London to a substantial global business.In the rapidly changing publishing climate of today, this book is also a nostalgic reminder of a time when creativity could flourish unburdened by the shackles of corporate bureaucracy.

Illustrations:

1, black & white illustrations

Publication:

Imprint:

Harriman House Publishing

Returns:

Returnable

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