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Item Details
| Title:
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HERBERT LEUPIN
POSTER COLLECTION 28 |
| By: |
Bettina Richter (Editor), Hermann Strittmatter |
| Format: |
Paperback |
| List price:
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£20.00 |
| Our price: |
£14.60 |
| Discount: |
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| You save:
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£5.40 |
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| ISBN 10: |
3037785063 |
| ISBN 13: |
9783037785065 |
| Availability: |
Usually dispatched within 1-3 weeks.
 Delivery
rates
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| Stock: |
Currently 0 available |
| Publisher: |
LARS MULLER PUBLISHERS |
| Pub. date: |
8 July, 2016 |
| Pages: |
80 |
| Description: |
Marking the centenary of his birth, the Poster Collection series devotes its latest edition to the popular Swiss poster designer Herbert Leupin." |
| Synopsis: |
Marking the centenary of his birth, the Poster Collection series devotes its latest edition to the popular Swiss poster designer Herbert Leupin. Primarily conceiving posters for consumer goods, for many years Leupin created advertising for products as diverse as the soft drink Pepita, charcuterie from Grossmetzgerei Bell, and Roth-Handle cigarettes. He helped these and many other companies develop their own brand identity and a recognizable presence in public space. In doing so, he struck the right balance between old-school artist s posters and a methodology for a successful publicity strategy and thus bridged the increasingly wide divide between art, graphic design, and advertising." |
| Publication: |
Switzerland |
| Imprint: |
Lars Muller Publishers |
| Returns: |
Returnable |
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