GERMAN-IRISH CORPORATE RELATIONSHIPS by Niamh O'Mahony ( 9783039101610 )

Item Details

Title:

GERMAN-IRISH CORPORATE RELATIONSHIPS
THE CULTURAL DIMENSION

By:

Niamh O'Mahony

Format:

Paperback

List price:

£72.35

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£65.12

Discount:

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You save:

£7.23

ISBN 10:

3039101617

ISBN 13:

9783039101610

Availability:

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Publisher:

VERLAG PETER LANG

Pub. date:

12 February, 2004

Series:

German Linguistic and Cultural Studies v. 15

Pages:

352

Synopsis:

The book addresses the question of whether, in an age of internationalisation and globalisation, cultural differences are still relevant to German-Irish corporate relationships? The first three chapters establish the theoretical framework for the analysis by exploring the notion of culture, profiling the business cultures of both countries, and examining existing approaches to the study of parent company-foreign subsidiary relationships. In the following three chapters, using interviews carried out with two sample groups (fifteen German parent companies and fourteen of their Irish operations; seven Irish parent companies and nine of their German operations), the parent companies in both groups are examined to see whether they demonstrate characteristics which are in keeping with their national business cultures. Their foreign operations are then analysed as is the parent company-foreign subsidiary relationship to determine whether any parent company influences are visible. The general approaches adopted by the two groups of parent companies to their foreign operations are compared and contrasted. Finally differences in national attitudes and values are identified and their impact assessed.

Illustrations:

4 fig., 24 tables

Publication:

Switzerland

Imprint:

Verlag Peter Lang

Returns:

Returnable

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