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Item Details
Title:
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ANALYSIS FOR MARKETING PLANNING
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By: |
Donald R. Lehmann, Russell S. Winer |
Format: |
Paperback |
List price:
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£54.99 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
0070275475 |
ISBN 13: |
9780070275478 |
Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
Edition: |
5th edition |
Series: |
The McGraw-Hill/Irwin series in marketing |
Pages: |
256 |
Description: |
Analysis for Marketing Planning focuses on the analysis needed for sound Marketing decisions and is structured around the core marketing document--the Marketing Plan. Whether studying Marketing strategy or Product/Brand Management decisions, students need to be able to make decisions based from soun |
Synopsis: |
Analysis for Marketing Planning focuses on the analysis needed for sound Marketing decisions and is structured around the core marketing document--the Marketing Plan. Whether studying Marketing strategy or Product/Brand Management decisions, students need to be able to make decisions based from soun |
Publication: |
US |
Imprint: |
McGraw Hill Higher Education |
Returns: |
Non-returnable |
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Ramadan and Eid al-Fitr
A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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