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Item Details
Title: FOURTH GENERATION MANAGEMENT
THE NEW BUSINESS CONSCIOUSNESS
By: Brian L. Joiner, W. Edwards Deming (Foreword)
Format: Hardback

List price: £16.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0070327157
ISBN 13: 9780070327153
Publisher: MCGRAW-HILL EDUCATION - EUROPE
Pub. date: 1 February, 1994
Pages: 289
Description: Talks about the modern management practice, this book aims to provides readers with a framework upon which to build a corporate culture - one that positions companies for growing productivity and profit. Focusing on quality as defined by the customer, it offers a scientific and databased approach to management.
Synopsis: Written by the first of a new breed of "quality gurus", "Fourth Generation Management" is a clear, concise synthesis of the best of current management practice and a host of dynamic prescriptions for the future. The centerpiece of the book is the "Joiner Triangle", which provides readers with a conceptual framework upon which to build a new corporate culture - one that positions companies for growing productivity and profit in the years ahead. Focusing on quality as defined by the customer...a scientific, databased approach to management...and the creation of long-term, team-spirited relationships both internally and externally - the Joiner Triangle is already gaining credence as the management philosophy of tomorrow. And that's only the beginning. Readers will learn why process is more important than short-term results, how to foster a working environment in which all employees feel like winners, a new way of looking at data, processes, and variation, and much more. In short, this major release by a widely respected quality improvement leader is the business person's blueprint for the next phase of the "Quality Revolution".
Illustrations: 25 illustrations
Publication: US
Imprint: McGraw-Hill Professional
Returns: Non-returnable
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