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Item Details
Title: GETTING PARTNERING RIGHT
HOW MARKET LEADERS ARE CREATING LONG-TERM COMPETITIVE ADVANTAGE
By: Neil Rackham, Lawrence Friedman, Richard Ruff
Format: Hardback

List price: £14.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 0070517827
ISBN 13: 9780070517820
Publisher: MCGRAW-HILL EDUCATION - EUROPE
Pub. date: 9 October, 2007
Pages: 237
Description: Written by the author of "Spin Selling", this work explains, demystifies and makes sense of the revolution that is taking place in supplier-customer relationships, and redefines how to form locked-in, highly profitable relationships with customers.
Synopsis: The bestselling author of "Spin Selling" explains, demystifies and makes sense of the revolution that is taking place in supplier-customer relationships today; and redefines how to form locked-in, highly profitable relationships with customers.
Illustrations: 35 illustrations
Publication: US
Imprint: McGraw-Hill Publishing Co.
Returns: Non-returnable
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